With over 14 years of wine experience, executive, wine blogger, fine wine investor and winemaker Eric Guerra has lead some of the industries’ most iconic wineries and wine brands. His roles have been diverse, from the brand, tasting room, D2C, finance, sourcing, production and sales management. He’s managed iconic brands like industry leader Kendall-Jackson, the Napa Valley destination of Mumm Napa, the Rioja gem Campo Viejo, the Russian River boutique Gary Farrell Winery and the prestigious Maison Perrier-Jouët Champagne. Eric’s unique and diverse exposure to the wine industry truly covers all aspects from grape… to bottle… to the consumer.
Eric’s most recent role is Chief Sales & Marketing Officer of the custom winery Terravant Wine Company located in Santa Barbara County, growing the business from 7k to over 500k during his tenure. In this role he has won 14 design awards including the 2016 San Francisco Chronicle Label Contest Sweepstakes Winner. Eric travels extensively developing private label wines and brands for the largest wine buyers in the US such as Darden, Kroger, WholeFoods, CPK, Foodlion, HEB, Ruth’s Chris, Albertsons, Target, ABC Liquor and more.
As a wine blogger, in 2016 Eric launched Reserve Tastings with Eric Guerra focusing on educating the wine consumer through travel and entertaining.