Photo for: Seng Robertson, Technical Director at The Boston Beer Company will be speaking at the 2022 IBWSS.

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Seng Robertson, Technical Director at The Boston Beer Company will be speaking at the 2022 IBWSS.

Seng Robertson, Technical Director, Cannabis Research and Development, The Boston Beer Company is scheduled to speak about the Development of a Cannabis Wine, Beer or Spirit at the 2022 International Bulk Wine and Spirits Show, San Francisco.

08/07/2022

The International Bulk Wine and Spirits show is the biggest gathering of Bulk Wine, Bulk Spirits, and Private Label professionals in the US. The trade show component of the IBWSS San Francisco event will give supermarkets, retailers, restaurants, wineries, distilleries, and other buyers a premier international platform to source bulk wine and spirits and meet private label suppliers. For two days, you’ll have a chance to spend time on the trade show floor, meeting one-on-one with both buyers and sellers in the very centre of California wine country. 

One of the speakers at the coveted IBWSS conference is Seng Robertson, Technical Director, Cannabis Research and Development, The Boston Beer Company.

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Seng Robertson has extensive experience in research, product development and quality in the CPG category which she brings to the cannabis beverage category. In the cannabis beverage category, she has been involved and led teams to the successful launch of ready-to-drink, dry tea, and quick dissolve formats. She is passionate about providing consumers with new options and crafting great tasting, consistent and reliable products that consumers enjoy.

She is the Technical Director, Cannabis Research and Development at BBCCC, a subsidiary of The Boston Beer Company where she leads the research and product development of cannabis-infused beverages. Prior to this, she was one of the first to join Fluent Beverages, formed by the joint venture between Tilray and AB InBev. At IBWSS, she will be sharing her perspective on the "Development of a Cannabis Wine, Beer or Spirits".

You can come to listen to her live on July 27, 2022, 10:00 AM - 10:30 AM, at the Oyster Room, South San Francisco Conference Center.