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Building A Sales Process In Your Winery or Distillery
A must listen if you are a winery, distillery or brewery. Here's how he breaks it down on where you need to focus.
In this talk, Sid will ask Jason what an effective sales process for a winery or a brewery should look like. If they had 2 salespeople with the objective to grow state distribution and regional and national chain accounts. What would a new business development process look like? Where do they source leads and targets? Sample vs conversion ratio? Closing tips?
A must listen if you are a winery, distillery or brewery. Here's how he breaks it down on where you need to focus:
1. Brand capabilities.
2. Sales capabilities.
3. Leadership capabilities.
Jason will be speaking at the upcoming International Bulk Wine & Spirits Show this July 25-26 in San Francisco. Feel free to set meetings with him after the talk and he will be happy to share his insights on sales and sales training.
If you're a bulk wine or bulk spirits supplier, contract bottler, or private label producer aiming to connect with serious trade buyers, IBWSS San Francisco is the event you can't afford to miss. Get a quotation or Book a exhibitor table.