Robert Bradshaw is the Chief Commercial Officer of MGX Beverage Group, where he leads commercial strategy, sales, marketing, customer experience, and growth initiatives. MGX is one of the beverage industry’s leading supply chain and private label solutions platforms, helping brands and retailers bring products to market more efficiently and effectively.  

Rob’s career spans retail, import, wholesale, brand building, and executive leadership. Prior to joining MGX, he spent 16 years at Cape Classics, including five years as CEO, and previously held senior buying and category leadership roles for a major national retailer. Today, he works closely with retailers, suppliers, and beverage entrepreneurs to bring private-label brands from concept to shelf and scale them for long-term success.  

A passionate leader, teacher, and advocate for talent development, Rob has shared his experience with undergraduate business and oenology students through OIV Paris, Suffolk University, and the University of Stellenbosch. He holds an MBA from Suffolk University, is a Certified Sommelier, and has served on the board of Conscious Capitalism NYC.