Broken Earth Winery is a customer-focused team proudly representing Paso Robles & committed to continuing to bolster the high-quality reputation of Paso Robles wines. Broken Earth Winery produces unique wines that are estate grown, harvested & bottled in Paso Robles.
Rancho Tierra Rejada, Spanish for “land of worked earth,” is the original name of the 2,500 acre Paso Robles ranch that is now home to the vineyards of Broken Earth Winery. Their unique wines reflect winemaker Chris Cameron’s committed & passionate approach to all aspects of winemaking. Structure & balance are most critical; each varietal released is an accurate reflection of the style & the region.
Broken Earth Winery remains committed to sustainable ideals, Their goal is to respect the land and its treasures with the belief that the soil will give its best only if it ‘feels’ its best, so attention to the earth’s health is critical.
Broken Earth Winery Wines
The wines of Broken Earth are made to accurately portray varietal definition, purity of fruit and balance. The palate must appear “seamless” and where more complex wines are intended, they must allow the layers of complexity to continually emerge as you familiarize yourself with the wine.
“Bright” is a term often used by the winemaking team to describe the wines as they show clarity of flavor with balancing acidity, essential for pairing with food. Each wine is an honest portrayal of the distinct characteristics of each variety, whether they be tiny parcels of hand selected fruit or larger, more complex blends.
Broken Earth Winery Vineyards
Rancho Tierra Rejada, Spanish for “land of worked earth,” is the original name of the 2,500 acre Paso Robles ranch that is now home to the vineyards that produce Broken Earth Wines. In the late nineteenth and early twentieth centuries, grain and cattle were the primary commodities here. It was a land of pioneer families, vaqueros, banditos, and cattle barons such as the Miller & Lux Cattle Company. Paso Robles defined the real and true west before 1900. That pioneer spirit lives on today at Broken Earth Winery.
Visionary Herman Schwartz purchased the property in 1973 and planted 520 acres to grapevines. Schwartz was an innovative grower with a keen interest in sustaining the environment and promoting Paso Robles as a high-quality wine grape growing region. He embraced sustainable farming techniques as they were first coming on to the scene in the early 1980s.
With the same eye toward the future, he eventually realized the need to upgrade the vineyard, replanting between 1995 and 1998, carefully choosing plant material appropriate to each site in the vineyard. The ranch was sold to the current owners in 2006, who remain committed to sustaining the environment by implementing technologically advanced farming methods.
The Vineyard is a model for growing first-quality Paso Robles wine grapes in an eco-friendly manner.
The Vineyard, previously known as “Continental Vineyards” at Rancho Tierra Rejada was established in 1973 as one of the first large-scale producers in the area. It is currently planted to 712.97 acres of premium wine grapes including Cabernet Sauvignon, Merlot, Syrah, Chardonnay and other popular varieties. The Vineyard team has remained innovative and adaptable to sustainable farming techniques and practices over these 30+ years. They work hand-in-glove with their customers, tailoring farming techniques to suit each winemaking project.
Moving forward, Broken Earth Winery remains committed to sustainable ideals, and to continuing to bolster the high-quality reputation of Paso Robles wines. The Vineyard is located approximately 13 miles east of downtown Paso Robles, just north of Hwy 46E, in the area known as the Estrella Bench.
Private Label Wines
Broken Earth Winery’s in-house design team will work with you to create the perfect label.
Each design is tailored to fit your vision and then applied to their wonderful wines.
Their custom wine label service allows individuals, corporations, golf clubs, among others, to create their own unique custom wine labels. Personalized wine makes a beautiful, unique gift perfect for special occasions such as weddings, anniversaries, birthday celebrations and as corporate gifts.
Broken Earth Winery Team
Chris Cameron – EVP/Director of Winemaking
Chris Cameron is an International winemaker with a dynamic career in the wine industry that spans over 30 vintages. He has a committed and passionate approach to all aspects of winemaking.
Chris has been making wine in the Paso Robles wine growing area for the last four vintages and is very excited about what the area can do viticulturally, in being able to ripen both Bordeaux and Rhone varietals. In addition, Chris has significant crush and winemaking experience in Australia, Italy, France and Turkey.
He achieved international success by winning “The Best Merlot Worldwide” at the International Wine and Spirit Competition in London in addition to receiving recognition with many highly respected publications. His Australian credits include winning, among many others, their industry’s most prestigious wine award, the “Jimmy Watson Memorial Trophy”.
Elise Herrera – Sales & Marketing Coordinator
Elise is a graduate of San Diego State University with her Bachelor’s in Psychology. She decided she was really bored with research statistics and wanted to enter the world of alcohol in 2013. She worked with Southern Wine and Spirits in a handful of roles before joining the Broken Earth Family in 2016 as the Sales and Marketing Coordinator.
Elise’s primary function is to work with their Distributor partners and ensure that their wine is being poured and on shelves all over the country.
Her favorite things about coming to work every day at Broken Earth Winery are the freedom she has to be creative in her role and the new experiences she is constantly introduced to. She respects their winemakers continued determination to think and work outside the box and to create amazing wines with an underlying focus on sustainability.
Kate Hauber – Designer & Brand Coordinator
According to Kate, the beauty of this winery as well as the surrounding vistas and vineyards make a perfect backdrop to creating for Broken Earth’s Private Label Program. Kate takes pride in introducing herself as the Designer & Brand Coordinator, and is here to help create private labels for you: everything from special occasion labels, corporate labels for your business, proposal & wedding private labels, to creating your own personalized wine brand.
Born and raised in San Luis Obispo, Kate grew up watching the vineyards in the county develop & flourish. In 2012, she graduated from Cal Poly and then lived in San Diego, cultivating her talents as a freelance graphic designer and feeding her interest in sustainable agriculture by volunteering at CSA farms and working at farmer’s markets, both in San Diego and eventually back in SLO county.
Joshua Pehle – Production Manager
Upon his studies at the University of Missouri in 2001, Joshua chose to begin his career with wine where all wine begins, in the vineyard. There he fell in love with the art of grape growing and experienced firsthand the hard work and long hours one endures to grow exceptional vines.
After making the transition from vineyard work to the winery Joshua worked harvest at New Zealand’s Yealand Estate, apprenticed for Australia’s West Cape Howe Winery, and served internships in Napa Valley at the highly acclaimed Domaine Carneros and Silver Oak Cellars, as well as California’s very first commercial winery, Buena Vista.
Landing his first role as Enologist with Broken Earth in 2014, he’s become quite comfortable at the winery and is thrilled to be working alongside with a talented winemaker like Chris Cameron and the rest of the Broken Earth production team.
Aannie Bowsky – Marketing Assistant
Annie has been a California girl her entire life, but has found her true home here on the Central Coast.
She grew up in Orange County then moved to San Francisco to live and go to college. After several visits to Paso Robles she discovered her passion for wine and enjoyed the laid back lifestyle – The deal was done.
Although she didn’t know much about wine at the time she was able to use her marketing and customer service background to get a foot in the wine industry. She has since worked at various wineries throughout the area trying to learn all aspects of the business and is happy to now have a home at Broken Earth Winery.
Meet and Explore Broken Earth Winery at IBWS Show. The International Bulk Wine and Spirits Show (IBWSS) is an annual trade show and conference which will give wineries, importers, supermarkets, retailers, restaurants, distilleries and other buyers a premier international platform to source bulk wine and spirits and meet private label suppliers. Book now and save on exhibitor rates.
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