Most people waste most of their online advertising money. Don’t be that clueless chump! Publisher, journalist and former international exec in advertising and PR Lewis Perdue will show you the: 10 ways to get your money’s worth by defining the 2 best things online ads can do, the 3 biggest mistakes that offend viewers, and the 5 specific features that grab, hold and motivate the people you want to do business with.
About Lewis Perdue:
Lewis Perdue is Editor and Publisher of Wine Industry Insight whose daily News Fetch executive email briefing enjoys the largest double-opt-in subscribership (23,000+) in the North American wine industry. Wine Business Monthly, which he founded in 1991, remains the American wine industry’s largest circulation print publication.
He founded Wines West, a Los Angeles-based wine importer/wholesaler/distributor specializing in high-end Italian brands. He is the author of 22 published books including several bestsellers and two bestselling non-fiction books about wine: The French Paradox and Beyond (wine and health) and The Wrath of Grapes, an industry overview that included an accurate prediction of the California glut of 2001. Lew has founded five companies and been involved as a consultant at the startup stages of a number of successful companies including Kalpana (acquired by Cisco) and Lynx Software Technologies (lynx.com).
About IBWSS Conference:
At the IBWSS Conference, you can learn from some of the most influential professionals in the beverage industry. These presentations from industry leaders on today’s preeminent ideas on marketing, sales and distribution will challenge and inspire you to grow your bulk wine, bulk spirits, and private labeling business. The conference will have TED-Style talks where speakers will give you insights into the strategies and standards that the industry’s top thinkers are using to shape the marketplace around you.
The International Bulk Wine and Spirits Show aims to give the bulk trade a truly dynamic trading platform where buyers can confidently conduct business with the world’s most reputable suppliers.
Event Producer: Beverage Trade Network
International Bulk Wine and Spirits Competition is brought to you by Beverage Trade Network, the leading online platform dedicated to connecting the global beverage industry. Beverage Trade Network (BTN) successfully connects wineries, breweries, distilleries and brand owners with international importers, distributors, brokers and beverage industry professionals on a daily basis. Strong partnerships with international and US organizations have helped BTN establish IBWSS as a premiere sales and marketing event committed to connecting the private label and bulk beverage industry.
Time & Venue :
San Francisco Conference Center, 255 S Airport Blvd, South San Francisco, California, on July 26, 2017, at 10:00 am – 10:30 am.